CENSUS RECOVERY
CENSUS RECOVERY PROCESS
Analysis
The Fannon Group will conduct its unique Census Challenge Assessment. Your census challenge is unique and so will be your census growth/recovery plan. Our analysis will include sales and marketing metrics, competitive position and review of your team’s performance through observations. Secret shops can also be part of our assessment. We include our Competitive Advantages Assessment to help you identify your unique differentiators and create unique messaging to help you defeat the competition.
Create Your Plan
You and your team will create a customized strategic growth plans, with our guidance. Overcome your specific challenges, market your unique competitive advantages and achieve census growth.
Coaching
We will develop a customized coaching plan that will combine virtual and onsite support to ensure your team is maximizing their skills and creating census growth! Coaching will also focus on ensuring the completion of strategic growth plan strategies and tactics.
Training
We will customize our training content to help your team with new skills and abilities to help your organization overcome the specific challenges identified during the analysis phase of our engagement.
Census Growth / Recovery Plans
Fractional Sales & Marketing Leadership
Your organization may need sales and marketing leadership but is too small or in transition. Customized training, coaching, marketing strategy/execution, and branding lead by individuals with the highest levels of industry experience, for a fraction of the cost.
Reputational & Census Recovery Projects
Each reputational challenge is unique. Using our “extreme makeover” strategy we enable organizations to recover census and achieve financial stability.
Case Study Coming Soon
Comprehensive Sales & Marketing Assessments
In many cases it is difficult to see, easily, why a senior living community and post-acute care provider is not meeting census objectives. Our Comprehensive Assessment identifies the specific underlying causes for the census miss and provides an in-depth action plan for recovery.
Customized Training Engagements
Case Study Coming Soon